Lisa Rhoades – Partner
Lisa Rhoades – Partner
Results-oriented strategic marketing executive with 20+ years experience in general management of consumer products and entrepreneurial ventures. Successful in building brands by leveraging consumer insights into product solutions. Experience with developing and activating Integrated marketing plans that include traditional and social media, promotions, and in-store communications. Some of her former roles include:
- President – Chrysalis Concepts Inc.
- Vice-President of Consumer Marketing – Sara Lee Branded Apparel now Hanesbrands Inc.
- Past President of the Board – Susan G. Komen for the Cure, NC Triad Affiliate
- Board Member – Triad Academy
- Bachelor of Arts – Duke University
- MBA – UNC Chapel Hill, Kenan-Flagler