I’ve worked with agencies before—lots of ideas, but where is the strategy?
Marketing is not about the award winning ad campaigns, the neat logo, cool flash on the website or how many comments you get on the blog. Marketing is about the strategy that will drive customers to your business. We try to understand what your business objectives are, then develop a strategy and a plan to reach those objectives. Along the way if we win an Addy, update your logo, drive traffic to the website or bring customers to your blog, well, that’s wonderful too.
Bridge Marketing worked with a local non profit agency that had some challenging goals to reach with limited resources. See how we provided a strategy that would allow the agency to reach those goals and provide even more impact to the community that they serve. Read more…